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How to Get the Most Out of Trade Show Sponsorships
We’re living in a digital age, you would think everyone is transitioning their marketing tactics to adapt to the digital demands of customers. But no, apparently, customers still attend physical...
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Lead Generation for Partners: Are you Helping your Partners Sell?
A lot of organizations depend on other businesses to sell their products. From a scale of 1-10, with 1 as lowest, on the onset, re you helping them on any lead generation activities; are you equipping...
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6 Elements of a Great Telemarketing Team
Telemarketers work the hardest in an organization. They pave the way to lead generation. Telemarketers create first contact for your company, so training them on some rules is your best opportunity to...
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The True Reason Why Your Events Fail
Why do F2F events still matter? Because there are a handful of people who still believe in the power of a handshake more than a like, a retweet, a mention, or a follow. However, face to face event...
View ArticleMonologues for Telemarketing: Why It Helps Your Sales Force
Not to sound schizophrenic but talking to yourself helps you answer questions or solve problems. When you talk to yourself, you are in a state of meditation that clears your mind of distractions. This...
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Why Face to Face B2B Events Still Matter
Digital marketing engagement saves on costs and generates ROI when executed properly. Why then do we retain face-to-face event marketing as part of our tactics? Can it be because B2B events still...
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5 Reasons Why Telemarketers Are for Keeps
Telemarketers picked up a bad reputation over the years. Due to a lot of things, telemarketers in the era of social seem at a continual dive. But telemarketing, when understood and executed correctly,...
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3 Ways to Segment Your Leads
Do you remember the time when you had cold, warm and hot leads? This way of segmenting leads has evolved. It had to evolve, otherwise, Marketing cannot meet the expectations of boardroom stakeholders....
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What 2 Telemarketers Can Do For You
Telemarketers have bad reputations. But more than telemarketers, the bad rap should go to the agencies employing them. Telemarketers put up a lot of unkindness if you take a minute to think about it,...
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Telemarketer or Inside Sales? Which outbound marketer do you need?
Telemarketer or Inside Sales? This can be confusing especially when these two outbound marketers use the telephone as their main intrcument to function. Are they the same? In this infographic, the...
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